Partywinkel.nl
For Partywinkel we migrated 8 separate stores into 1 multimarket, multi-language Shopify Plus environment.

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Partywinkel.nl is the go-to destination for party supplies in the Netherlands and beyond. With a wide assortment and millions of customers worldwide, Partywinkel decided to move to Shopify Plus to grow internationally faster and more efficiently.

In collaboration with Syncer this complex migration was realised, including a multi-market setup and the integration of key tools for scalability and marketing.

  • Customer

    Partywinkel BV

  • Industry

    Party supplies

  • Old platform

    Lightspeed

  • New platform

    Shopify Plus

  • Services

    Complete migration including design, setup, customization

  • Number of items

    10M+

  • Migration duration

    6 months

  • Going live

Customer focus and flexibility in management

Thanks to the new Shopify Plus environment, the Partywinkel team can respond more quickly to changes and customer needs. Adding products, adjusting content and managing international markets can now all be done from one central place, enabling them to work more efficiently and focus more on growth.

A future-proof platform for international expansion

Syncer ensured integrations with Google Tag Manager and Google Ads (via Shopify Web Pixels), allowing Partywinkel.nl to track and adjust marketing campaigns precisely. The integration with Channable supports product feeds for various marketplaces, and Shopify Flow automations streamline recurring processes.

  • Multi Markets migration: from 8 separate stores to 1 Shopify Plus environment
  • 8 separate stores with 4 languages per store into 1 Shopify Plus store
  • Efficient multi-market setup: All markets are managed from one environment, supporting scalability.
  • Improved SEO and customer engagement: With tools such as the Image SEO Optimizer and Wishlists, Partywinkel.nl can generate more traffic and increase customer loyalty.
  • Optimised marketing campaigns: Thanks to Shopify Web Pixels and Channable, Partywinkel.nl can refine targeting and conversion across different markets.

Why Partywinkel.nl chose to replatform from Lightspeed to Shopify Plus with Syncer

  • <h3> Migrate with 1 app</h3>

    Migrate with 1 app

    Data migration, onboarding, app retention, design, and Premium Support.
    Partywinkel.nl migrated to Shopify with the Syncer app.
    Fast, safe and unique.

    Syncer for Shopify app 

  • <h3> <span style="text-decoration:underline">Platform choice.</span><br> Makes choosing easy.</h3>

    Platform choice.
    Makes choosing easy.

    Syncer's knowledge of replatforming extends far
    and Partywinkel.nl has full
    had support in all Shopify Plus
    issues.

    About Premium Support 

  • Live data syncer

    Partywinkel.nl absolutely didn't want any data loss or an SEO drop, who did? Unfortunately, this happens all too often with many migration tools.

    With the Syncer App for Shopify Plus ®, the current live store in Lightspeed was synchronized with the new store in Shopify Plus . Every event, from a new customer to an order to a return, is automatically sent to the new platform, so there is no data loss and there is time and space to build the new store.

    Read more  

  • <h3> <span style="text-decoration:underline">Everything in-house.</span><br> It's possible with Syncer.</h3>

    Everything in-house.
    It's possible with Syncer.

    Partywinkel.nl integrated
    all her favorite tools and
    required apps in Shopify.

    View app store 

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